1 Dec

Can a blog help your online marketing initiatives?

Posted on 2007 under Business Advice |

 

They say women love to talk, well business women love to blog.

I attended an Internet Marketing seminar last week and discovered how much blogging can help your small business.

Blogging is rapidly becoming a very effective and affordable way to drive prospects to your website. Actually the cost is $0.

Creating and maintaining a blog is easy to do. Thirty minutes a week should do it. If you can write, you can blog. It’s easier that updating your website and if you use a popular blogging tool like blogspot.com then it’s automatically searched by Google and other search engines.

Knowing what to put in your blog is key. Be sure you are addressing your audience. Give them good information - short & sweet. Also be sure to use keywords in your copy that will help Google and other search engines to index your site properly with the right topics.

And very important, be sure to put a link on your blog to your website and vice-versa.

Happy Bloggin!

For more simple and easy to read information on blogging check out thetechnologycoach.blogspot.com.

Related Posts

Leave a comment

Name: (Required)

eMail: (Required)

Website:

Comment:


 

About Author

Tracy Matthewman has taken many calculated risks in her life. From starting her own beachside henna-tattoo summer business to obtaining an Honors Bachelor of Commerce degree to landing a “dream job” at a large corporation…she always had the drive to follow her dreams. But she thanks the eye-opening experience of motherhood that made her take another look at her career and ask herself, “is that all there is?”

Despite her success as a business analyst, she longed for the thrill of taking on a more creative, instinctive venture. When the opportunity to take over WCDA knocked on her doorstep, she opened the door and invited it in for dinner. Her life long desire to run her own business, combined with years of seeing other women succeed, proved to be the only inspiration she needed to make such a drastic change.

With WCDA she feels she has found a way to help discover and offer the inspiration she and other women crave in order to go after the things that they are passionate about.

When asked why she thinks women can do anything, Matthewman says, “Because we always have. There have been so many boundaries that have been crossed already. All we need to do is learn the lessons from the women before us, add our own two cents and share them with those who will follow.”